Scroll

We've Been Thinking

Sure-Fire Strategies for Increasing Customer Lifetime Value

Despite increased use of social media, many brands struggle with customer lifetime value. Yet, retaining a truly loyal customer base can be achieved by following simple principles. Customer Lifetime Value is Vital It's much cheaper...

How to Use Analytics to Improve Customer Experience

In a crowded marketplace characterised by empowered consumers and multiple channels for communication and purchase, improving customer experience is increasingly seen as a powerful way to gain competitive advantage. Delivering excellent and memorable experiences demands...